The Beginner's Guide to Content Marketing for Small Businesses
Get As Much Targeted Website Traffic as You Want

Companies that publish new blog posts just 1-2 times per month generate 70% more leads than companies that don’t blog at all and leads from inbound marketing cost on average 61% less than outbound marketing leads. Learn more...

Content Marketing: Products vs. Services [Infographic]

Content Marketing: Products vs. Services

While it may not be the classic battle of apples vs. oranges, the differences between marketing products vs. services will have an affect on your content marketing efforts. In order to highlight those differences for you, I created the infographic below. I’ve also included some more thoughts below the image. As you review both, keep […]

4 Awesome Topics for Your Online Video Content

4 Awesome Topics for Your Online Video Content

Over the past few years, the number of businesses using online video content has exploded. It’s not hard to understand why – a video can convey concepts, details, emotions and so much more than text or even an image. That’s why I like to say, “If a picture says a thousand words, a video says […]

Using Search Intent to Create Content Your Customers Want

Using Search Intent to Create Content Your Customers Want

One of the best ways to come up with valuable website content ideas is by figuring out the search intent of your target customers. “Ah, search intent Matt – interesting. Now, what the heck is that?!” Good question! Though the topic of search intent can get quite complex, I like to think of it in […]